When considering home improvements that add value, many homeowners focus on the interior of their properties. However, as I discovered in a recent conversation with Susan Mitchell, a seasoned real estate agent with over two decades of experience in the housing market, landscaping can offer a surprisingly high return on investment. Susan shared her insights into how thoughtful landscaping not only boosts a home’s financial value but also enhances its overall appeal and marketability.
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The Underrated Power of Landscaping
“Landscaping is often the unsung hero of home value enhancement,” Susan began. “I’ve seen properties sell faster and for higher prices just because of a well-designed garden or an inviting patio.” According to her, the impact of landscaping begins with curb appeal—the immediate impression a home makes when viewed from the street. “A home that looks well-kept and vibrant from the outside can captivate potential buyers before they even step inside.”
Susan recounted a recent sale where a modest home in a competitive neighbourhood stood out because of its beautiful landscaping. “The owners had invested in a simple yet elegant front garden with colourful flowers, a neatly trimmed lawn, and a few strategically placed shrubs. It created a welcoming atmosphere that resonated with buyers.”
Landscaping: More Than Just Aesthetic Appeal
While the financial benefits of landscaping are clear—studies suggest a potential increase in home value by 10-15%—Susan emphasised that the advantages extend beyond mere numbers. “What truly sets landscaping apart is its ability to make a property memorable,” she noted. “A beautifully landscaped garden or a cosy backyard can evoke emotions and create a lasting impression.”
Susan recounted the story of a client who was initially uninterested in a property until they saw the backyard oasis complete with a small pond and seating area. “That garden turned a maybe into a definite yes. It’s these unique touches that make a house feel like a home.”
Choosing the Right Landscaping Projects
Not all landscaping projects are created equal, and Susan was quick to advise homeowners on making strategic choices. “Simple changes like maintaining a lush lawn, adding fresh mulch, or planting native flowers can be both cost-effective and impactful,” she explained. “These are the kind of upgrades that boost curb appeal without overwhelming your budget.”
For those with more space and resources, Susan suggested considering backyard enhancements. “Outdoor spaces are highly sought after. Features like decks, patios, or even an outdoor kitchen can transform a backyard into an extension of the home’s living space.”
The Perils of Over-Personalisation
While unique landscaping designs can reflect a homeowner’s personality, Susan warned against overly personal or high-maintenance choices. “I’ve seen beautiful but intricate gardens that require a lot of upkeep. While they might be a gardener’s dream, they can deter potential buyers who are looking for low-maintenance options.”
Susan shared an anecdote about a client whose garden was filled with rare plants that needed constant attention. “Despite its beauty, it was off-putting to buyers who didn’t have the time or interest in maintaining such a garden. It’s crucial to strike a balance between personal taste and broad appeal.”
Professional Help vs. DIY Landscaping
When it comes to executing landscaping projects, homeowners often face the decision of doing it themselves or hiring a professional. Susan offered balanced advice: “For small projects like planting flowers or adding mulch, DIY can be a rewarding and economical choice. However, for larger-scale projects—especially those involving structural changes like building patios—it’s worth investing in professional expertise.”
She continued, “Professionals bring design insights and quality workmanship that can significantly enhance the final result. While there might be upfront costs, the long-term benefits in terms of home value and enjoyment are often worth it.”
Maximising Return on Investment
Susan concluded our conversation with practical tips for homeowners looking to maximise their landscaping ROI. “Start with the front yard for immediate impact. Keep it simple but inviting. Use native plants that require less maintenance and enhance outdoor spaces with functional features like seating areas or lighting.”
Her final piece of advice resonated with the wisdom of her years in real estate: “Landscaping is an investment in your home’s future. Done right, it offers returns both financially and in the enjoyment of your living space. It’s about creating a space that people can see themselves living in and loving.”
In the world of real estate, where first impressions and emotional connections matter, landscaping stands out as a unique opportunity to enhance a home’s value and appeal. Through Susan’s experienced eyes, it becomes clear that a little green can go a long way in making a property not just a house, but a home.
By Elaine Cooper
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